# Passion Finder — case study by Nixtio

URL: https://nixtio.com/cases/passion-finder

Passion Finder case study: meditation app design, brand identity, motion and website for a self-discovery app. Designed by Nixtio in 6 weeks.

Designing Clarity and Inspiration Through Meditation.
 A digital journey for self-discovery, using meditation to uncover passion and purpose.

- Industry: Health & Fitness
- Year: 2023
- Timeline: 6 weeks
- Scope of work: App Design, Brand Visual Identity, Social Media Graphics, Motion Design, Web design

## Challenges

How do you design an app that helps people find their life’s calling? That was the challenge our client brought to us.

Passion Finder guides users through meditation, using a curated program of audio instructions and podcasts. The design had to reflect this journey – calming yet uplifting, structured yet free-flowing. Starting with prototypes, we refined every detail, ensuring the final aesthetic inspires clarity, focus, and self-discovery.

## Landing Page

Landing page highlights key features while offering a visual preview of the meditation-driven journey to self-discovery.

## Mobile App

The mobile app exceeded expectations in both design and functionality.

## Social Part

To strengthen Passion Finder’s presence, we created cohesive social media graphics and email designs.

## Advertising Part

From logo to printed production, we crafted Passion Finder’s entire branding and visual identity for a seamless experience.

## Client testimonial

> When we started this project, we knew we needed a design that would inspire, calm, and guide users on their journey of self-discovery. Nixtio not only understood this – they mastered it. Every pixel, every transition, and every color choice reflects the heart of Passion Finder. It’s been an extraordinary collaboration, and we couldn’t be happier with the results!

— Jared Korinko,  Founder